Weird History Food episodes
The Rise and Fall of McDonald's Arch Deluxe

The Rise and Fall of McDonald's Arch Deluxe

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In this episode of Weird History Food, we revisit the 90s to explore one of McDonald's most notable flops --- the Arch Deluxe. Discover how a lack of understanding their target customers led to the 1996 release of the Arch Deluxe burger's downfall.

#McDonald's, #Arch Deluxe, #Weird History Food, #90s, #fast food history, #marketing failure, #burger history